Before we know it, it’ll be 2019 and the newest digital marketing trends will be utilized starting now! Get ahead on the trends for 2019 and implement SEO strategies into your day-to-day operation. The trends of 2018 are still there and strong, but these new SEO trends could break your current ranking.

Stay on top of all the latest digital marketing trends with the Austin SEO experts!

Mobile-first indexing

This is a game changer for those without UX design on their website. Mobile-first indexing means that Google will crawl your mobile version of your website before your actual website! Since March 2018, google started the process of migrating sites to mobile first index.

As Google states, “Mobile-first indexing means that we’ll use the mobile version of the page for indexing and ranking, to better help our primary mobile users find what they’re looking for.” For websites who want to migrate to mobile-first indexing via Google search engine you’ll see an increase in website traffic with the new Smartphone Googlebot!

This all means that for seo 2019 trends, a website that is mobile friendly is a necessity.

GDPR

Everything that has been happening with Facebook is affecting seo 2019 trends and the day-to-day actions of Austin SEO experts. The General Data Protection Regulations (GDPR) created data protection rules in Europe. If it’s happening in England, why is it affecting you?

This is because the GDPR effects anyone who owns content with online interactions. If OMG Austin puts a post out and someone takes it, who owns the content? Now, companies in the EU have set regulations on who owns content and who is sharing this content. This will affect everyone who has European clients in a significant way. Learn more on Search Engine Land.

More artificial intelligence and machine learning

Google Home, Alexa, Echo, Google Hub and other artificial intelligence are taking over the digital marketing world.

Here is a breakdown:

- 19.7 percent of adults use Smart Speakers of those, 42 percent are female and 57 percent are male.

- Over 47.3 million U.S. adults have adopted a voice-powered device in the last two years!

For SEO 2019 trends, all Austin SEO experts need to think about this: how are people asking questions? The way someone searches for a new recipe or product online is different than when they ask their Google Home. This will change the common tactics for SEO strategies.

The ecommerce conglomerate Amazon

As we all know, Amazon is the e-commerce king! When someone is looking for items to purchase online, they’re now going to Amazon. According to a study, 56 percent of consumers visit Amazon first when they’re online shopping! This directly affects your SEO strategies and tactics laid in place for 2019! If people aren’t using Google search engine first, how can you get your products out there? The best thing to do is let an Austin SEO expert help you navigate the SEO world with the right keywords and strategies.

These are major SEO 2019 trends and changes that are going to occur- get your website and digital marketing ready for this!