If there is one place where people spend most of their time, it is on their mobile phones. Statistics show that almost half of all Americans believe that they spend four to five hours on their smartphones every day. If you want to target all of these potential customers, then you need to hire one of the best app developers Austin Texas has to offer to develop a mobile app for your company.

A mobile application, also called an app, is software that is designed to run on a mobile device - like a smartphone or tablet computer. The daily use of mobile apps continues to grow, and it has become a great place to reach today’s busy consumers. 

Are you considering developing a mobile app? The app developers Austin Texas want to break down the benefits and what kinds of mobile apps you can develop. 

The benefits of developing a mobile app

Before we start to break down all the different types of apps, you should first learn why you need to develop a mobile app to begin with. 

Just like a website, a mobile app becomes an extension of your company. This channel is a more direct extension to your customers that can provide your business with many benefits and even save money. Some of the reasons why mobile apps are a good investment for your business:

• Direct marketing 

• More mobile-friendliness 

• Reaches a larger audience 

The different types of mobile apps for businesses

The first step to developing a mobile app for your business is figuring out what kind of app to develop. A primary goal you should have for your app should be to interact with your target audience in a way that differs from other companies. Here is a list of different types of mobile apps you can develop.

Loyalty app

If you want to build brand loyalty, then you should consider developing a loyalty app. This kind of app boosts loyalty among your customers. This app works by tracking a customer's transactions and then offering them deals or suggestions based on those habits. It is important that this app is simple and easy to use. Some good examples of these apps are the Starbucks and McDonald's apps. 

Education apps

Do you want to educate your customers? If so, you need to develop an educational app. This kind of app provides educational and informative features. Consider building an app that makes learning easy, fun and interactive. Some examples of educational apps include Duolingo and Quizlet. 

Lifestyle apps 

A lifestyle app is an app that accelerates or supports the individual facets that define a lifestyle. These are typically designed so that consumers turn to them on a daily basis. Some of the types of mobile apps that relate to lifestyle include fitness, dating, food, music and travel. Some good examples of lifestyle apps:

• Google Home

• Adobe Lightroom

• OpenTable 

• Tripadvisor

Entertainment apps

An entertainment app is designed to keep a person busy for hours. When designing an entertainment app, you need to consider great performance, customer experience and simple onboarding. Some examples of entertainment apps are Netflix, HBO Max, Spotify and gaming applications. 

Hire one of the best app developers Austin Texas has to offer. 

If you want to develop any of the apps listed above, then you need to hire OMG Austin. Our experienced developers can help you through the whole app development process and even the long-term management of the app. Contact us to get started.