Blog
Category Archive: Social Media and Digital Marketing
What are the components of a successful PPC ad?
When a consumer searches for “plumbers in X” or “repair shops near me.” There are two types of results that will appear. Some of the first results that populate in a search engine’s SERP are PPC ads.
UPDATED: Social Media Marketing mistakes & how to fix them
Just posting willy-nilly, no strategy, too many promotions and other common mistakes happen when a business handles their own social media marketing.
Three SEO strategies a company can’t ignore in 2020
What would we do without search engines? No, really, what would we do? As search engines become smarter and competition grows, a company needs SEO strategies in place. What are our top recommendations for 2020?
How to keep your site secure in 2020
What are four notions all companies from small to large should be due diligence about with their cyber security measures?
How to ensure that your site ranks well to international visitors
Does your company currently sell international products? No, but we would like to! Great, international SEO is critical for any company who is selling prodcuts and/or services to other countries than their own. What are the best international SEO tips to get started?
Marketing during COVID-19: Four ways to personalize email marketing
As a marketer, it can be difficult to navigate the digital world right now. What kind of posts should be going out? What about emails? Here are four ways to personalize email marketing during COVID-19.
The fight against COVID-19 in Austin, Texas
In moments like this, it is imperative to come together. This is how we can help support Austin during COVID-19. Keep Austin Weird!
UPDATED: White hat versus black hat seo
When it comes to life, there is usually a right way to do something, and a wrong way. This is also true when talking about search engine optimization.
Importance of company culture working virtually
As COVID-19 has Americans working from home and companies working on trial and error business strategies, something that can be swept to the side is company culture. Company culture is not about an individual or individual teams, but as a collective or company, which brings the company together at the end of the day. How can a company maintain their culture during COVID-19?